The Christmas season is upon us,
and it's the end of a momentous year for QAS, which
is now a wholly owned subsidiary of data services
leader Experian. I hope this year has been successful
for all of you as well.
In this issue of our
newsletter, we consider some important ways for
organisations to better target their customers.
We also look at recent news affecting different
vertical sectors and its impact on users of data.
We also update you on our products and services,
which I trust you'll find informative.
Have a good Christmas season and all the best for
next year.
Simon Worth
Segment
to Survive
Treating
all customers and prospects alike is asking for trouble, says
Experian’s Patrice Bendon
A Seasonal Opportunity
Don’t
let December turn into downtime.
A little bit of festive goodwill can go a long way,
says Guy Matthews.
