Customer data verification for eCommerce channels

Many customers shop online for convenience and speed. As a result, they often fly through checkout forms and frequently make mistakes. Additionally customers shopping online make gift purchases that they ship to an unfamiliar address which can result in important address details such as street directional or apartment number being forgotten and the order being undeliverable.

The only way to avoid these errors is to implement a customer data verification tool that verifies their address, email and phone number and prompts for missing or incorrect information while they are still engaged on your site. This maximizes the investment retailers are making into this growing channel by ensuring that customer data is accurate and complete. As a result, retailers will:

• Save time and money by reducing undeliverable packages and shipper address correction fees
• Improve customer satisfaction by delivering gifts and purchases in a timely manner
• Improve customer analytics by collecting standardized data for behavior analysis

The solution for eCommerce channels: QAS Pro Web

When customers enter addresses during checkout, QAS Pro Web checks the addresses for accuracy while the customer is still available for interaction but without interrupting the online experiences.

QAS Pro Web will automatically standardize addresses and check for spelling mistakes before the address is passed to the retailer. In some cases, it will prompt the customer to provide a specific piece of information that was missing, without appearing to add another step in the checkout process. More than 80% of the time no customer interaction is required to correct and standardize the address.

This verification tool, specifically designed for web applications:

• Includes best practices developed from QAS' experience with hundreds of retailers
• Is written in various HTML codes and can be used in an AJAX environment
• Utilizes local postal authority data to provide the most complete source for addresses

In addition to verifying address, QAS Pro Web can be enhanced by adding QAS Email and Phone which validate email address and phone number to ensure you are confirming all customer contact details.

Other information for retailers

• Return to the main page to read why retailers need a front-end solution
• Find out how address verification works in call centers
• Read why address verification is essential for POS terminals